Fotolia_80993361_S.jpg

Blog

Where To Begin With Digital Advertising?!

If you are not in the digital marketing industry, it must seem very daunting to look at digital marketing today and be able to understand what all the possibilities are! In large part that's because it has actually become very technical with literally thousands of companies spending tens of millions of dollars trying to build the smartest platform.....

Read More
Dax HammanComment
The Dirty Truths About Retargeting

Retargeting is the process of showing ads to people who have visited your site before. Many companies offer forms of retargeting, and the chances are, they all do a decent job. We are big fans of businesses doing retargeting BUT we also want to caution you against falling into the bad traps that most companies use.

Listen to one of our founders, Dax Hamman, talk about the problems of retargeting...

Read More
Dax Hamman
Why Customer Behavior is Key for Location Based Advertising

Location based advertising is really transforming the way brands speak to their audience. Having the ability to tap into people’s geographical location and understand their behavioral habits is a really powerful tool when getting a message across. However, if businesses fail to understand their audience’s behavior, then investing in this type of advertising could be pretty pointless....

Read More
Dax Hamman